Report
Jerôme Bodin

ODDO : TF1/M6 : vers un T4 correct, impact probablement modéré des grèves

>Point sur nos prévisions publicitaires du T4 - Nous faisons un point sur nos prévisions publicitaires T4 pour TF1 et M6. Nous constatons depuis quelques jours des craintes quant aux perspectives du marché français au T4 dans le contexte actuel de grèves. Les conflits sociaux ont effectivement généralement un effet négatif sur la tendance publicitaire, ce qui a été le cas au T4 2018 avec la crise des « Gilets jaunes » (~-1,5% pour le marché publicitaire TV). La situat...
Underlyings
Metropole Television SA

Co. is engaged in the media industry, primarily television edition & broadcasting. Co.'s operations can be divided into three segments. In the Free-to-Air segment, Co. operates a Free-to-Air terrestrial TV network, financed exclusively by advertising. In the Digital TV segment, Co. broadcasts many digital channels. In the Diversification & audiovisual rights segment, Co. purchases audiovisual rights. Co. is also engaged in distance-selling business, allows viewers to play an active role in the unfolding of programs proposed to them, develops mobile phone content; publishes a family of websites, organizes events & shows, & manages football Club des Girondins de Bordeaux.

Television Francaise 1 SA

Television Francaise 1 is a French general-interest television channel. Co. is an integrated communications group. Its activities cover the whole of the audiovisual industry: upstream in production, acquisition and sale of audiovisual rights and also in distribution of feature films to cinemas; downstream in sale of advertising space, and publishing and distribution of DVDs and music CDs. Co. is also engaged in home-shopping TV with Teleshopping, and pay-TV market. In addition, Co. produces multimedia content. Its activities can be divided into four sectors: Broadcasting France, Broadcasting International, Audiovisual Rights and Other Activities.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Jerôme Bodin

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