Mediaset : H1 2021 in line with our expectations but a tougher base effect in H2
>Mediaset yesterday released H1 results in line with our expectations, with EBIT of € 198.7m vs € 191.0m forecast. Following this the group held a conference call during which it confirmed a solid recovery in advertising spend, notably in sectors hit by the health crisis (+80.7% vs H1 2020). We forecast advertising growth of 2% in Q3 for Mediaset. The group indicated that it expects slightly positive growth of ~1% for the first nine months of 2021, compared to the fi...Mediaset S.p.A. is a joint stock company. Co.'s majority shareholder is Fininvest S.p.A. Mediaset is a multinational media group. Its core business is commercial television broadcasting in Italy and Spain. In Italy, Co. has two main areas of business: Integrated television operations and Network infrastructure services and management. In Spain, Co. is the main shareholder of Mediaset Espana, a Spanish commercial television broadcaster with two main general interest channels (Telecinco and Cuatro) and a range of six free-to-air thematic channels.
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