Report
Stephane Beyazian

Orange : La bataille commerciale s’étend aux offres familiales

>Orange répond à Bouygues Telecom - Le 7 Octobre dernier, Bouygues Telecom lançait une campagne marketing majeure avec « BIG », offrant jusqu’à 10 € de réduction sur chaque ligne mobile supplémentaire dans un même compte familial. Orange a réagi ce week-end en proposant des réductions jusqu’à 15 € par carte SIM, c’est-à-dire à 15 € par mois pour une carte 100GO (vs 12 € avec Bouygues Telecom) au lieu de 30 € normalement. La limite est de 5 lignes (vs 10 chez Bouygues ...
Underlying
Orange SA

Orange provides consumers, businesses and other telecommunications operators with a wide range of services including fixed telephony and mobile telecommunications, data transmission, Internet and multimedia, and other services. Co.'s portfolio comprises business lines (fixed-line, mobile, Internet), focusing on all customer segments (small and medium-sized businesses, multinationals), and personal and professional services for home, office, travel, and mobile. Co. manages eight operating segments: France, Poland, Spain, Rest of the Europe, Africa and Middle East, Other non-controlling equity interests, Enterprise Communication Services, and International Carriers and Shared Services.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Stephane Beyazian

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