Report
Jerôme Bodin

ProSiebenSat.1 Media SE : Good year-end, guidance upgraded and Mediaset further increases stake

>Good year-end for advertising, guidance set to be beaten - Pro7Sat1 yesterday announced that it expects to beat its recurring EBITDA guidance for 2020 thanks to solid advertising momentum at the end of the year. It now sees EBITDA of around € 700m vs € 600-650m previously. We were already more optimistic than the guidance as we forecast € 671m based on Q4 advertising growth in TV of 1%. This metric is therefore likely to have been better than expected and we have sha...
Underlying
ProSiebenSat.1 Media SE

ProSiebenSat.1 Media is a holding company engaged as a media corporations in Europe, with TV stations in Germany, Austria and Switzerland. Co.'s core business consists of free TV financed by advertising. Co. also owns an international production network along with digital and ventures portfolio. In addition, Co. is engaged as online seller of video content on the internet. Also, Co. is involved in the online games business and operates an e-commerce portfolio. Through its Red Arrow Entertainment Group, Co. produces international TV programs and sells them to TV stations worldwide. Co. has three segments: Broadcasting German-speaking, Digital & Adjacent and Content Production & Global Sales.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Jerôme Bodin

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