Publicis : Feedback from the conference call on Epsilon
>Epsilon will remain an independent vertical - Publicis held a conference call yesterday following its acquisition of Epsilon for $ 3.9bn. The group did not put a figure on the future synergies, but on first analysis we estimate them at around $ 40m (or 3% of Epsilon’s cost base). The market reaction was positive (+1% at the close) reflecting the fact that in the end the valuation was not as high as expected (~$ 1bn lower taking into account the favourable tax impact...Publicis is holding company. Through its subsidiaries, Co. is engaged in marketing, communication and digital transformation. Co. designs a customized package of services to meet each client's particular needs through a holistic and global approach. In addition, Co. provides financial markets with information concerning the relative size of each of the different business sectors for the sole purpose of allowing sector comparisons. Co.'s principal activities comprise four main categories: Digital, Advertising, Specialized Agencies and Marketing Services (SAMS) and Media.
Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.
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