Puma : Q1 due 8 May – Flattish start to the year expected
>EMEA and Americas down, Asia up - Puma will report Q1 2024 results on 8 May. We forecast sales to decrease 4% y-o-y to € 2.1bn which reflects a 0.7% decline at constant currency and FX headwinds of 3.4%. Late February, Puma spoke about a flattish trend in Q1. Looking into regions: EMEA (-3%) should suffer from muted consumer sentiment in Europe as already seen in Q4. Americas (-1%) is negatively affected by a promotional environment and comparatives in LatAm are mor...Puma and its subsidiaries are engaged in the development and sale of a broad range of sports and sports lifestyle products, including footwear, apparel and accessories. Product management, design, development and category-specific marketing have been combined under six separate Business Units. The Business Units Teamsport, Running, Training & Fitness, and Golf represent Co.'s performance business, while Lifestyle and Motorsports, Fundamentals as well as Accessories & Licensing constitute the lifestyle business.
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