WSM Williams-Sonoma Inc.

WILLIAMS-SONOMA LAUNCHES CHOCOLATE COLLABORATION WITH ANTHONY BOURDAIN AND ERIC RIPERT

Williams-Sonoma announced today the exclusive launch of a chocolate collaboration between Eric Ripert and Anthony Bourdain called the Good & Evil Chocolate Bar. Inspired by the friendship and personalities of Eric Ripert and Anthony Bourdain, the chocolate has been crafted in the traditional European style by Master Chocolatier Christopher Curtin of Éclat Chocolate using Fair Trade organic cacao beans. The bar is distinguished by its velvety smoothness and intensely complex flavor that combines the pleasures of "good" food with the heavenly "evil" of pure indulgence.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161128005283/en/

Eric Ripert and Anthony Bourdain’s Good & Evil Chocolate Bar (Photo: Business Wire)

Eric Ripert and Anthony Bourdain’s Good & Evil Chocolate Bar (Photo: Business Wire)

“We are proud to be working with these guys and to be the exclusive retailer of their sinfully delicious chocolate,” said Janet Hayes, President of Williams-Sonoma. "Anthony and Eric partnering on this product is incredibly exciting as we know it will be well received by fans of both chefs and chocolate lovers alike.”

Anthony Bourdain commented, “A little guilt, in appropriate amounts, can only make one's simple pleasures better. This bar contains the perfect blend of good ingredients and evil intent. Enjoy it at your peril. You'll be back for more.”

“Unlike Anthony, I don’t believe in guilty pleasures,” added Eric Ripert. “I see no evil, hear no evil, taste no evil! The distinctive flavors and sense of umami will make you savor every piece. It’s pure pleasure.”

The Good & Evil Chocolate Bar is comprised of 72% premium cacao, pairs beautifully with red wine, coffee or espresso and is available for sale both in stores and online at Williams-Sonoma.

To celebrate the Good and Evil Chocolate Bar launch, Anthony and Eric will be making an appearance at the Williams-Sonoma Columbus Circle store in New York on December 2nd at 5:00pm to sign chocolate bars and cookbooks for fans. Customers can purchase chocolate bars as well as a copy of Anthony and Eric’s latest cookbooks in advance by visiting: https://wscolumbuscircle-bourdainripert.eventbrite.com.

About Williams-Sonoma

Since its founding by Chuck Williams in 1956, the Williams-Sonoma brand has been bringing people together around food. A member of Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, Williams-Sonoma is a leading specialty retailer of high-quality products for the kitchen and home, providing world-class service and an engaging customer experience. Products include cookware, cooks’ tools, cutlery, electrics, bakeware, food, tabletop and bar, outdoor, cookbooks, as well as furniture, lighting and decorative accessories. Each store has a professional demonstration kitchen for cooking classes and tastings conducted by expert culinary staff. Williams-Sonoma Cooking Schools, located in select locations in the U.S. and Australia, offer hands-on classes led by professional chefs. A comprehensive gift registry program for weddings and other special events is available in stores and online. On williams-sonoma.com and the Williams-Sonoma blog, Taste, customers can find recipes, tips, and techniques that help them create delicious meals and wonderful memories. Williams-Sonoma is also part of an active community on Facebook, Instagram, Twitter, Pinterest, Google+ and YouTube.

EN
28/11/2016

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