Doubling down on connecting people
Facebook announced a range of new features at its developers' conference, with the majority seemingly targeted at expanding time spent on the platform while also contributing to the company's mission of connecting people. While monetisation of many of these features is not immediately obvious, we are positive on the updates as maintaining and growing engagement is key to the longer-term health of the broader business.Facebook is building and engaging products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, and in-home devices. The company's products include: Facebook, which enables people to connect, share, discover, and communicate with each other on mobile devices and personal computers; Instagram, which is a place where people can express themselves through photos, videos, and private messaging, and explore their interests in businesses, creators and communities; Messenger and WhatsApp, which are messaging applications; and Oculus, which connects people through its Oculus virtual reality products.
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