Earlier this week, we hosted Brendan Moorcroft (former Chief Engineering Solutions Officer at Publicis Groupe) to discuss The Trade Desk, rising competition from Amazon DSP and Google DV360, and the shifting economics and transparency pressures reshaping programmatic.
MSFT, Data center: Microsoft to rent site Open AI and Oracle discardedView: Bloomberg is reporting that Microsoft has agreed to terms to rent a 700 MW facility in Abilene. The site had been initially set for development to support Oracle and OpenAI requirements, but the latter seemingly walked away
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