DECK Deckers Outdoor Corporation

Rosie Huntington-Whiteley Kicks Off UGG Season

Rosie Huntington-Whiteley, wearing the UGG Sibley boots and a Rachel Zoe Collection dress, kicks off UGG® Season in Malibu on Thursday night.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160909005948/en/

Rosie Huntington-Whiteley in UGG Sibley in black at Soho House Malibu (Photo: Business Wire)

Rosie Huntington-Whiteley in UGG Sibley in black at Soho House Malibu (Photo: Business Wire)

Who:

    Rosie Huntington-Whiteley, Model and UGG® Global Women’s Ambassador; Rachel Zoe; Kate Bosworth; Lydia Hearst; Sara Foster; Tammin Sursok
 

What:

The supermodel hosted an intimate dinner celebrating the start of #UGGseason and the new fall campaign
 

When:

Thursday, September 8th
 

Where:

Soho House Malibu, “Little Beach House”
22716 Pacific Coast Highway, Malibu, CA
 

Why:

“Rosie personifies the spirit of the brand perfectly with her warm personality and globally renowned, effortless style. It is a true pleasure working with her and we’re thrilled to have her as our first Global Women’s Ambassador. The fall campaign showcases there’s more to UGG than just our iconic Classic Boot,” says Andrea O’Donnell, UGG® Brand President.
 

To view additional images: http://assignments.gettyimages.com/mm/nicePath/gyipa_public?nav=pr461500013

 

About Campaign:

The spirited five-part campaign celebrates the iconic style and highly-coveted feel of UGG® and shows there is now an UGG® boot for wherever your life takes you. The original Classic Boot has expanded into five reimagined collections that offer more versatility and styling options including The New Classic, Classic Street, Classic Luxe, Classic Cuff and Classic Slim.
 
The campaign was directed by LA-native, famed photographer and artist Cass Bird, styled by Cher Coulter, with creative direction by Wednesday Agency NYC.
 

About the UGG® brand:

Founded in 1978 in California, UGG® is a division of Deckers Brands based in Goleta, California. The brand has built a reputation on luxury and comfort by using only the finest materials in the world, employing the highest standards of craftsmanship, and delivering new and innovative styles. For more information, please visit www.ugg.com or www.deckers.com. @UGG #thisisUGG

EN
09/09/2016

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