WSM Williams-Sonoma Inc.

WEST ELM OPENS THIRD NEVADA STORE OCTOBER 6

West Elm announced today the opening of its third Nevada store in Downtown Summerlin®, bringing approximately 30 jobs to the master-planned community. The 11,032 square-foot retail location will open on Thursday, October 6 at 10 a.m. As part of West Elm’s LOCAL program, eight Nevada-based makers and designers will sell their products with the store’s holiday assortment of modern furnishings and décor. A complimentary design lab offering West Elm’s Style + Services will support customers in their journey to express their personal style at home. The store also includes Nevada-based artist Zac Bryson of Wildwood Supply Co.’s custom-designed cash wrap that uses salvaged wood geometrically arranged to evoke the area’s desert landscape.

“Summerlin by design is all about community, and we are thrilled to enter a market where we can be a creative hub to neighbors and visitors alike,” said West Elm president Jim Brett. “And as we continue to grow in Nevada, we are committed to making a positive impact, from supporting local artisans to expanding the job market.”

To celebrate the opening, West Elm partnered with Las Vegas-based artist Anna See to design a limited edition tote bag that will be presented to the first 300 shoppers with a $50 minimum purchase on opening day. Additional store opening activities will include a sweepstakes* offering local customers a chance to win a $2,000 gift card and an invitation to a private pre-opening celebration on Wednesday, October 5 from 6 p.m. - 8 p.m. A portion of the pre-opening celebration proceeds will benefit the Nevada SPCA, a local nonprofit, no-kill animal shelter encouraging people to be the best possible guardians for the animal companions in their care.

“Downtown Summerlin is thrilled to welcome West Elm to the property,” stated Andrew Ciarrocchi, senior general manager of Downtown Summerlin. “Securing unique and sought-after brands that meet the demands of our customers and community is paramount for us. West Elm is a great addition, and we look forward to a long and successful partnership.”

A selection of locally made products by eight Nevada-based makers and artisans will be a part of the West Elm Summerlin LOCAL assortment including:

  • Anna See: Handmade linocut prints and colorful illustrations from a Las Vegas artist.
  • Casey D Sibley: Colorful and modern textiles designed in Reno for handmade accessories and home goods.
  • Haus of Reed: Cement planters and coasters blending traditional technique and modern style.
  • Laxalt & McIver: Modern prints designed by a Reno-based collective that evoke emotion and inspire creativity.
  • Pantry Products: Small-batch soaps that are all-natural and chemical free, blended-by-hand in Reno.
  • SparklePower: Wooden wall art from a husband & wife team in Las Vegas.
  • Tia Flores Calabaza Sculptures: A Reno-based artist whose rich ancestry inspires her sculpture.
  • Urbanwoodworx: Furniture and lighting designed with reclaimed wood in Las Vegas.

For up-to-date information on in-store promotions and events, customers are encouraged to “like” the West Elm Summerlin store on Facebook: www.facebook.com/westelmsummerlin/ and follow the store on Instagram: @westelmsummerlin. West Elm Summerlin is open Monday-Saturday 10 a.m. - 7 p.m., and Sunday 11 a.m. - 6 p.m. The store’s address is 1770 Festival Plaza Drive, Suite 120, Las Vegas, NV 89135 and the phone number is 702.255.4030.

*Open only to residents that live within the Summerlin, NV area. Official rules of the sweepstakes can be found on the Summerlin Sweepstakes page.

About West Elm

Headquartered in Brooklyn, NY since 2002, West Elm opened its first store in DUMBO, the neighborhood it still proudly calls home. With the mission of helping customers express their personal style at home, work and away, everything West Elm does is designed to make an impact in everyday life, from creating unique, affordable designs for modern living to its commitment to Fair Trade Certified, from LOCAL and handcrafted products to community-driven in-store events and collaborations. The brand operates 94 retail stores in the United States, Australia, Canada and the UK, ships internationally to customers around the world and operates stores in Mexico, the Middle East and Philippines through unaffiliated franchisees. In addition to home furnishings retail, West Elm operates West Elm Workspace in the commercial furnishings industry. West Elm publishes the blog Front+Main and is part of an active community on Facebook, Instagram, Pinterest, Twitter and YouTube. West Elm is a member of the Williams-Sonoma, Inc. portfolio of brands.

EN
05/10/2016

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