Niccol's Vision for Chipotle Still Taking Shape, but Early Turnaround Efforts Are Encouraging
Details were sparse, but we believe investors should walk away from Brian Niccol's first quarter as Chipotle's CEO with a sense of optimism. While the company will provide additional turnaround strategies on a special conference call this quarter, we believe Niccol has demonstrated the appropriate balance between Chipotle's "Food with Integrity" mantra and a willingness to revisit aspects of its approach to menu innovation, marketing, and in-store operations. In turn, this gives us confidence th...Chipotle Mexican Grill together with its subsidiaries operates Chipotle Mexican Grill restaurants, which feature a menu of burritos, burrito bowls (a burrito without the tortilla), tacos, and salads. The company operates Chipotle restaurants throughout the United States, international Chipotle restaurants, and non-Chipotle restaurants. The company uses various herbs, spices and seasonings to prepare its meats and vegetables. The company also serves tortilla chips that seasoned with lime juice and salt, with sides of hand mashed guacamole, salsas, or queso. In addition to sodas, fruit and tea drinks, and organic milk, most of the company's restaurants also provide a selection of beer and margaritas.
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