Report
Andreas Riemann

ASOS : Clearing the deck, how fast is the recovery in 2025?

>Sales down 18% in H1 and adjusted EBIT of -£ 98m - Last week Asos reported final results for H1 2024 which ended 3 March after giving prelims before. Sales decreased 18% y-o-y to £ 1.5bn, with UK down 16%, EU decreasing 11% and the US down 25%. This reflects actions taken during FY 2023 to improve core profitability under the Driving Change agenda and with H1 intake c. -30% y-o-y as they right-size stock levels. Thus, the adjusted gross margin decreased 260bp and adj...
Underlying
ASOS plc

ASOS and its subsidiaries (together, the Group) is a global fashion retailer. The Group sells products across the world and has websites targeting the U.K., U.S., Australia, France, Germany, Spain, Italy and Russia. Co. creates and curates fashion, face + body products for every fashion-loving 20-something.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Andreas Riemann

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