Report
Jerôme Bodin

WPP : Feedback from the analyst day, new 2021 targets

>An analyst day to set new targets - WPP held its analyst day in London yesterday. The main target that the group set itself is a recovery in organic growth in 2021. This led it in particular to adopt a more reasonable EBIT margin target (lower owing to reinvestments in the business). The group is therefore accelerating its restructuring with the goal of restoring growth in line with that of peers. The group is likely to return to growth in 2020 (we expect organic gr...
Underlying
WPP Plc

WPP is a holding company. Through its subsidiaries, Co. is a communications services organization providing national and multinational clients a range of communications services. Co. is organized into four operating segments: Advertising and Media Investment Management; Data Investment Management; Public Relations and Public Affairs; and Branding and Identity, Healthcare and Specialist Communications. This last reportable segment includes WPP Digital and direct, digital, promotional & relationship marketing.

Provider
Oddo BHF
Oddo BHF

​Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.

Analysts
Jerôme Bodin

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