ZBRA - Embedded Expectations Analysis - 2019 02 11
Zebra Technologies Corporation (ZBRA:USA) currently trades below historical averages relative to UAFRS-based (Uniform) Earnings, with a 14.3x Uniform P/E. At these levels, the market has bearish expectations for the firm, and management has concerns about the potential of new products, and their ability to expand their businessSpecifically, management may be concerned about their ability to streamline client workflows, and may be exaggerating the potential of Android mobile computer solutions. Additionally, management may lack confidence in their horizontal and vertical expansion capabilities, as well as their ability to sustain growth and diversify their product line. Moreover, management may be exaggerating the competitive advantages of resellers with multiple products, and the capabilities of Smartlens. Furthermore, management may be concerned about product releases, debt restructurings, and their ability to develop EAI software
Zebra Technologies designs, manufactures, and sells a range of automatic identification and data capture products, including: mobile computers, barcode scanners and imagers, radio frequency identification devices (RFID) readers, printers for barcode labeling and personal identification, real-time location systems, related accessories and supplies, such as labels and other consumables, and software utilities and applications. The company has two segments: Asset Intelligence and Tracking, which includes barcode and card printing, supplies, services, location solutions, and retail solutions; and Enterprise Visibility and Mobility, which includes mobile computing, data capture, RFID, and services.
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