After more than two months of reopening, economic activities have gradually revived with the resumption of factories and the improvement of citizens’ commuting. Along with this, key behaviors proved to be last beyond the pandemic. Basically, the disruption triggered by COVID-19 created a perfect storm in which some shifts in consumer behaviors were matched by changes in business operations and government regulations. On the other hand, changes in consumer behaviors also lead to business transformations. To navigate the post-pandemic economy, we first investigate consumer and firm behaviors. Most importantly, digitalization is expected to be a key driver of economic recovery. Of which, firms will deploy more on digital and automation technologies while consumers have turned to digital channels for many aspects of their lives. Due to the pandemic, many MNEs thought about reorganizing their supply chains in a more flexible and agile way. Thanks to the improving Covid-19 situation and stable fundamentals, Vietnam could grab the opportunities of the reshaping, nearshoring, and regionalization of supply chains.
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