Yesterday, GOOGL launched AI Max for Search campaigns, a new AI-based automated ad product, which will begin rolling out in beta globally “later this month.” We expect a lot more details on May 21st at Google Marketing Live, and some of the product documentation shows AI Max “upgrades” going into effect on May 27.
In this first take following tonight’s results, we focus on: 1. China headwinds manageable for now, Euro/DMA headwind potentially ahead 2. Five priorities for AI investment and (eventually) returns 3. Higher 2025 capex guidance suggests confidence in revenue outlook
Unfortunately, this report is not available for the investor type or country you selected.
Report is subscription only.
Thank you, your report is ready.
Thank you, your report is ready.