Report
David Whiston, CFA, CPA, CFE
EUR 147.86 For Business Accounts Only

Ford’s Sedan Sales Hit Hard in August, but Lincoln and F-Series Remain Healthy

Automakers reported August U.S. auto sales that support our call of an industry reaching a plateau or entering a slow decline. Total selling days were equal between August 2016 and August 2015 at 26, but last year’s August was a strong month with a seasonally adjusted annualized selling rate, SAAR, of 17.81 million. August 2016 sales fell by 3.5% year over year to 1.51 million while Automotive News put the SAAR at 16.97 million, the third lowest SAAR of the year. We expect continued down months ...
Underlying
Ford Motor Company

Ford Motor designs, manufactures, markets, and services a line of Ford cars, trucks, sport utility vehicles, electrified vehicles, and Lincoln vehicles, as well as provides financial services through its subsidiary, Ford Motor Credit Company LLC. The company is engaged in electrification; mobility solutions, including self-driving services; and connected vehicle services. The company has three operating segments: Automotive, which includes the sale of Ford and Lincoln vehicles, service parts, and accessories; Mobility, which includes its autonomous vehicles and its investment in mobility through Ford Smart Mobility LLC; and Ford Credit, which includes vehicle-related financing and leasing activities.

Provider
Morningstar
Morningstar

Morningstar, Inc. is a leading provider of independent investment research in North America, Europe, Australia, and Asia. The company offer an extensive line of products and services for individual investors, financial advisors, asset managers, and retirement plan providers and sponsors.

Morningstar provides data on approximately 530,000 investment offerings, including stocks, mutual funds, and similar vehicles, along with real-time global market data on more than 18 million equities, indexes, futures, options, commodities, and precious metals, in addition to foreign exchange and Treasury markets. Morningstar also offers investment management services through its investment advisory subsidiaries and had approximately $185 billion in assets under advisement and management as of June 30, 2016.

We have operations in 27 countries.

Analysts
David Whiston, CFA, CPA, CFE

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