Report
Patrick Artus

Will euro-zone companies be able to remain competitive after the coronavirus crisis?

There is a lot of talk of reshoring production currently offshored to emerging countries back to the euro zone. But for a significant wave of reshoring to be able to take place, euro-zone companies must remain competitive after the crisis, otherwise the reshoring back to Europe will end up going to Central Europe and North Africa. However, the competitiveness of euro-zone companies will be threatened by: The cost of Europe’s stricter climate and environmental standards than those in the rest of the world; The new health standards in response to the COVID epidemic; The changing structure of demand an d consumer behaviour, which will lead to a fall in capacity utilisation in some sectors; Pressure from public opinion to make income distribution more favourable to wage earners. So how can euro-zone governments hel p their companies remain competitive? We can think of: A CO 2 tax at the European Union border, which will allow Europe to have stricter climate standards; A reduction in taxes that increase companies’ production costs: social contributions for labour costs; production taxes for the cost of capital; Profit-sharing schemes and ways to increase wage earners’ income without increasing labour costs.
Provider
Natixis
Natixis

Based across the world’s leading financial centers, Natixis CIB Research offers an integrated view of the markets. The team provides support to inform Natixis clients’ investment and hedging decisions across all asset classes.

 

Analysts
Patrick Artus

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