Alphabet (GOOGL, Buy, $210 target) What’s next for AI Search? Previewing Google I/O and Marketing Live
The annual developer conference (Google I/O) takes place today and tomorrow (opening keynote at 10am PT/1pm ET today), while the flagship event focused on performance advertising (Google Marketing Live) is tomorrow (opening keynote at 9am PT/Noon ET).With GOOGL valuation under pressure, we think the events could have bigger catalyst potential than in years past, as new/incremental information on GOOGL’s competitive position in AI Search (in particular) and broader approach to the future of AI and computing could help reinvigorate sentiment.
Alphabet is a holding company. Through its subsidiaries, the company is engaged in a collection of businesses, which its primary business is Google. The company reports all non-Google businesses collectively as Other Bets. Google's main products and platforms are Android, Chrome, Gmail, Google Drive, Google Maps, Google Play, Search, and YouTube. The company also provides advertisers with tools that help them attribute and measure their advertising campaigns. In addition, Other Bets includes Access, Calico, CapitalG, GV, Verily, Waymo, and X, among others. Other Bets primarily engages in the sales of internet and TV services through Access as well as licensing and research and development services through Verily.
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