Mercedes-Benz AG : Feedback from the CMD - The power of desire
>A CMD that materialises the group’s premiumisation - Yesterday, Mercedes-Benz held its CMD “The economics of desire”, detailing its premiumisation strategy which aims to capitalise on the momentum in the luxury market and to secure a higher level of margins than in the past. This strategy is based, unsurprisingly and in line with previous communications, on a focus on value vs volumes (notably via the development of a sub-brand of luxury vehicles as well as, for the ...Daimler provides a range of transportation products, including passenger cars and commercial vehicles, and also financial services. Co. operates in five segments. Mercedes-Benz Cars sells passenger cars and off-road vehicles under the Mercedes-Benz brand and small cars under the smart brand. The Daimler Trucks distributes its trucks (Mercedes-Benz, Freightliner, FUSO, Western Star, Thomas Built Buses and BharatBenz). The vans of the Mercedes-Benz Vans segment are sold under the brand name Mercedes-Benz and Freightliner. Daimler Buses sells completely built-up buses (Mercedes-Benz and Setra). The Daimler Financial Services division supports sales of Co.'s automotive brands.
Oddo Securities provides securities brokerage and research services. The company offers equity, economic, and derivatives research and credit analysis services. It focuses on insurance, automotive, building materials, pharmaceuticals, telecommunications, information technology, and agri-food industries.
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