Report

PSA Consumer Discretionary / Tires & Rubber: Bridgestone (5108 JT) – Managing Margin Expansion in a Challenging Environment

Tags: Bridgestone (5108 JT), Michelin (ML FP), Continental (CON GR), Toyota Motor (7203 JT), Goodyear (GT US)
While tough conditions remain in the global tire market, Analyst Julie Boote reviews Bridgestone’s strategy and earnings outlook to conclude that the firm is proving successful in boosting profitability. The company needs to widen its restructuring efforts and increase its premium tire sales in order to further lift margins in FY25.
Underlying
Bridgestone Corporation

Bridgestone and its affiliates are mainly engaged in the manufacture and sale of tires in the Americas, Europe, Asia and Japan. Co.'s principal business segments are tires and diversified products. Co. is engaged in the manufacture and sale of tires for passenger cars, trucks, buses, construction vehicles, industrial vehicles, agricultural machinery, aircraft, motorcycles, as well as tire-related products; and automotive components, industrial products, polyurethane foam products, construction materials, parts and materials for electronic equipment, bicycles and sporting goods. In addition, Co., through its subsidiaries, is engaged in the provision of financing services.

Provider
Pelham Smithers Associates Ltd
Pelham Smithers Associates Ltd

Founded in 2009, Pelham Smithers Associates (PSA) provides market intelligence on Asian technology, focusing in particular on Japan. The industries covered by our team of specialists are: consumer electronics, telecomms, pharmaceuticals, internet, electronic parts and materials, automotive technology, retail and capital goods. 

PSA produces both company and sector reports. The focus of PSA’s research is to identify winners and losers as new technologies impact the top and bottom lines of corporations. Critical to our research is the clear explanation of how these new technologies work and how they impact companies and industries. 

The founding partners have worked closely together for twenty years and the team has more than doubled in size since 2012. 

Analysts
Julie Boote

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