T. H. Data Flash - Bilibili Inc. – June 2021 & 2Q21E: User Engagement And Interaction Levels Reach A New High; Expect Better 2Q21 Revenue
We are positive into BILI’s 2Q21 as user engagement and interaction level reached a new high. On the one hand, BILI continues to gain users via its comprehensive content offerings: UGC, game, live streaming as well as in-house professionally produced content. On the other hand, the company hosted events in April, June, and July to acquire new users and further increase the level of interaction between users. Based on our data and model, we believe BILI’s revenue in 2Q21E is likely to reach the high end of its guidance range of RMB4,250M – RMB4,350M.
T.H. Capital is an independent research and investment advisory firm specializing in China. We offers real-time, on-the-ground, bottom-up research across a wide spectrum from macro and industry analysis to company specific projects; from China ADRs to international names that have meaningful exposure to China market. We deliver relevant, comprehensive and data driven research adding immense value to clients.
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