Report
Valens Research

TTD - Embedded Expectations Analysis - 2020 09 22

The Trade Desk, Inc. (TTD:USA) is currently trading at a historical high relative to UAFRS-based (Uniform) earnings, with a 105.2x Uniform P/E. Even at these levels, the market has bearish expectations for the firm, and management may be concerned about CTV spend sustainability, advertisers, and the potential of platform providers

Specifically, management may lack confidence in their ability to meet revenue growth guidance for Q3 and prevent negative brand affinity. In addition, they may have concerns about the sustainability of rising CTV advertising spend. Moreover, management may be exaggerating the advertising potential of Apple's app marketplace, and they may have concerns about Google's advertising business. Finally, they may lack confidence in their ability to address advertiser concerns about user-generated content and work with the advertising industry to drive consensus
Underlying
Trade Desk Inc. Class A

The Trade Desk is a technology company for buyers of advertising. Through the company's self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats, including display, video, audio, native and social, on a multitude of devices, such as computers, mobile devices, and connected TV. The company's platform's integrations with data, inventory, and publisher partners provides ad buyers reach and decisioning capabilities, and its enterprise application programming interfaces enable its customers to develop on top of the platform.

Provider
Valens Research
Valens Research

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