Report
Valens Research

TTD - Embedded Expectations Analysis - 2021 06 21

The Trade Desk, Inc. (TTD:USA) currently trades well above corporate averages relative to UAFRS-based (Uniform) earnings, with an 88.2x Uniform P/E. At these levels, the market is pricing in bullish expectations for the firm, but management may have concerns about revenue growth, advertising industry leadership, and the potential of UID2

Specifically, management may lack confidence in their ability to accelerate revenue growth, maintain operating cash flow generation, and gain additional spending from existing customers. In addition, they may be exaggerating the potential and current scale of UID2 and the ability of CTV to drive revenue growth. Furthermore, management may lack confidence in their ability to develop a CTV upfront market and continue leading the advertising industry through their partnerships and data integration capabilities. Moreover, they may have concerns about the effectiveness of ads without cookies and consent issues regarding the exchange of consumer data for free content on the Internet
Underlying
Trade Desk Inc. Class A

The Trade Desk is a technology company for buyers of advertising. Through the company's self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats, including display, video, audio, native and social, on a multitude of devices, such as computers, mobile devices, and connected TV. The company's platform's integrations with data, inventory, and publisher partners provides ad buyers reach and decisioning capabilities, and its enterprise application programming interfaces enable its customers to develop on top of the platform.

Provider
Valens Research
Valens Research

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Many years later, our business model remains because little has changed on Wall Street.

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